Have you ever wondered why you buy certain things? Or why some ads just seem to grab your attention more than others? These are questions that Cibele Marques de Souza can answer. She’s a top expert in understanding what makes people tick and how businesses can use this knowledge to boost their sales.
Who is Cibele Marques de Souza?
Cibele is a Senior Executive with years of experience in Behavioral Economics, Consumer Psychology, and Neuroscience.
These fields are all about understanding how people think, what drives their behavior, and how businesses can influence this. With her expertise, she helps companies achieve their goals, from increasing sales to creating products that people love.
What Will She Talk About?
On October 26th, from 16:00 to 16:30 EST (New York time), Cibele will be speaking on her keynote session is titled "Increase Sales by Decoding Your Consumer's Mind." This means she will explain how businesses can understand their customers better and use that information to sell more effectively.
Understanding your customers is key to any successful business.
By knowing what your customers want and why they want it, you can create products and services that they will love. This means more sales, happier customers, and a better reputation for your business.
Key Points to Look Out For
How People Think
Cibele will talk about how consumers make decisions. Sometimes, these decisions are based on logic, but often, they are driven by emotions and subconscious thoughts. By understanding these hidden drivers, businesses can create marketing strategies that resonate more deeply with their audience.
What Motivates Behavior
What makes people choose one product over another? Cibele will explore the factors that influence consumer behavior. This could be anything from social influences, personal preferences, or even the design of the product itself.
Source: Statista
Transforming Behavior
Once you understand why people act the way they do, the next step is to influence that behavior. Cibele will share strategies on how to do this effectively. Whether it's through targeted marketing, personalized experiences, or clever product design, these tactics can lead to higher sales and more loyal customers.
Real-World Applications
Cibele’s insights are not just theoretical. She has worked on data-driven projects that have had real, measurable impacts on businesses.
Here are some areas where her expertise has made a difference:
Increasing Conversions: By understanding what drives people to make a purchase, businesses can optimize their sales processes to convert more leads into customers.
Developing Successful New Products: Knowing what consumers want allows companies to design products that meet those needs, leading to more successful product launches.
Improving the Customer Journey: From the first time a customer hears about a product to the moment they make a purchase and beyond, Cibele’s strategies help create a positive experience at every stage.
How You Can Benefit
If you're a business owner, marketer, or just someone interested in consumer behavior, Cibele's session is a must-attend. You'll come away with practical tips and strategies that you can apply to your own work.
Don’t miss out on this opportunity to learn from one of the best in the field.
Mark your calendar for October 26th, 16:00-16:30 EST, and join us at the Upskillre Conference for Cibele Marques de Souza’s keynote session, "Increase Sales by Decoding Your Consumer's Mind."
Ready to take your business to the next level?
Register for free now for the Upskillre Conference and be sure to attend Cibele's session. Your path to understanding your customers better and boosting your sales starts here!
Yorumlar